*In this section, I explain the thought process behind the project, from the color palette and gradients to the font choices, and how all these elements came together in the business card design. The brand was created with the target audience in mind—primarily from the Dominican Republic. For instance, the use of a script font and a name-based brand is a popular design trend in Dominican culture.
*This showcases different ways the logo can be applied in a dental clinic. For example, I’ve included designs for stationery, masks, and medical coats—essential items in a dental practice.
*This image illustrates how ID tags would be designed for a medical environment.
*I designed an appointment sheet that staff can hand out as a reminder for upcoming appointments. The stickers, placed on the corresponding day of the week, complement the sheet perfectly, ensuring the logo is consistently featured throughout.
*These images present an additional concept for how the clinic would look, featuring a logo sticker on the door and the logo displayed on the wall, visible as you enter.
